Branding

Tips for Making Your Products More Appealing

Tips for Making Your Products More Appealing

The last year has been a challenging one. Businesses forced to close their office spaces and move their working practices online, and working models completely overhauled to fit this “new normal.” It has undoubtedly been a time for adjusting, for many. When adjusting your business model to fit with the challenging times that we are
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How to Successfully Build Your Brand Identity

  Your brand identity represents everything, not only about your business but also your niche. In order to run a successful company, you need to ensure you have consistent and effective branding to reach out to the right audience. Successfully building your brand identity doesn’t stop at a fantastic logo design, you also need to
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Breathe Some Life Into Your Brand Before the New Year

Breathe Some Life Into Your Brand Before the New Year

There will come a time during running a business and nurturing your brand that you begin to get bored of the branding you have. You might look at other brands out there and wish you could change yours completely, but often you might be scared of the audience loss if you did change your name.
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Personal branding – your image is part of your brand!

Personal branding – your image is part of your brand!

Is your image recognisable?  Have you spent a bit of money on a great photographer to get a really good photo that you use on your LinkedIn profile, on your business cards and on any other social media feeds you use?  If it’s a stretch at the moment – find a friend who takes good
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